About us

Norwegian Adventure Company

Creating days you’ll remember – for the rest of your life.

Norwegian Adventure Company (NAC) is an adventure and cruise company with offices in Oslo and Lofoten. NAC was started by Nina Kristine Madsen-Geelmuyden and Fredrik Geelmuyden in 2012. We are a family-run business that, along with our network of guides and adventurers, has turned passion for Northern Norwegian nature and experiences into our way of life.

We research, develop and produce our own adventure and experience concepts in Arctic Northern Norway that combine:

  • Fantastic scenery

  • Tailor-made active adventures

  • Local culture & history

  • Culinary experiences from the region

  • Welcoming and inclusive social arenas

  • Holistic and complete experiences

Our arrangements bring together people with similar interests and passions, irrespective of age and gender, and always provide a welcoming and inclusive social arena. Together with you, our guests, we’ll create memorable experiences and days you’ll remember - for a lifetime.

Creating days to remember is our mission statement at Norwegian Adventure Company

Hosts

in NAC

Jim Eide – Norwegian Adventure Company

Jim Eide

General Manager/ Partner

Jim is from Helgeland but has lived in Lofoten for the past fifteen years. He has been involved in active adventure tourism in Northern Norway for over 20 years and is the highly experienced general manager of the company. Based in Svolvær, Jim is part of our local hosting team who strive to ensure you get memorable experiences that you will remember for the rest of your life. He likes to be active on skis, bikes and up in the mountains in the world most beautiful archipelago. Jim has a great respect for Northern Norwegian coastal culture, which he conveys in his own unique way.

Fredrik Geelmyuden – Norwegian Adventure Company

Fredrik Geelmyuden

Business Development / Co-founder / Partner

Fredrik is from Oslo but has a deep affinity for the north. He has been involved in adventure tourism and explorer cruises since 2002. He’s a passionate skier, climber and windsurfer who fell in love with Northern Norway and what the region has to offer in terms of natural experiences and culture. Fredrik is a co-founder and owner of the company and based at our Oslo office. He is responsible for business and product development as well as international sales.

Nina Kristine Madsen - Geelmuyden – Norwegian Adventure Company

Nina Kristine Madsen - Geelmuyden

Communications & Sustainability / Co-founder / Partner

Nina Kristine comes from Bodø, her heart is in the north although she lives in the south of Norway today. She loves skiing, mountain walks, winter swimming, windsurfing and most things that involve being outside in nature. Nina Kristine is a co-founder and owner of NAC and is responsible for communication, sustainability, and social responsibility. She has extensive experience from the Norwegian business sector and has previously worked as communications director at Astrup Fearnley and Bulk Infrastructure. Additionally, she was employed by the Ministry of Petroleum and Energy with a focus on exploration policy and the northern regions.

Isabella Einarsen – Norwegian Adventure Company

Isabella Einarsen

Senior Project Manager

Isabella was born and raised in Lofoten. She has a background and several years’ experience in sales and marketing. She is a high mountain enthusiast with a great passion for Northern Norway and the uniqueness each destination has to offer. Isabella is responsible for marketing, inspiring and informing and part of the team of local hosts you’ll meet at our destinations.

Oda Marie Buraas – Norwegian Adventure Company

Oda Marie Buraas

Project Manager

Oda Marie has a great fondness for high peaks, raw nature and meeting new people and there is no doubting her love for Lofoten and large parts of Northern Norway. Much of her education was gained in the Norwegian Armed Forces, with over eight years’ experience in operational management and logistics. Oda believes that the best experiences must be based on your aspirations and requirements, in order to tailor-make your unique adventure package. She aims to always deliver options that maximise our fantastic destinations. Oda is passionate about sustainability and responsible resource management. She combines this in her role as project manager and as one of our local hosts in the north.

Marte S. Wergeland – Norwegian Adventure Company

Marte S. Wergeland

Project Manager

Marte grew up in Oslo but after multiple adventures in recent years, there is no doubt that she has a heart-felt connection to Northern Norway. It is the mountains and the people, as well as the unexpected possibilities of working with both, that have resonated with her. Marte has 10 years' experience from the Norwegian Armed Forces, with a focus on logistics and management. With military precision she fine tunes your experience so that you can enjoy the absolute best that Northern Norway has to offer. As a project manager, Marte is one of our exceptional local hosts and at the same time, works with development and collaborating with other key industry groups.

Amund Rangøy – Norwegian Adventure Company

Amund Rangøy

Sales support / production

Amund grew up in Arendal and now lives in Oslo while he studies tourism management and experience development. He used his confirmation money to become certified in sky diving, and lived his air-sports dream to the fullest at Voss Folkehøgskule in 2018/19. He loves skydiving, wind tunnels and travelling both abroad and in Norway. He looks forward to an active and exciting future in the tourism industry.

Marina Elvaker – Norwegian Adventure Company

Marina Elvaker

Digital marketing - part-time

Marina is studying Media and Communication in Oslo. She grew up on Bleik, Andøya in Vesterålen. With the mountains as her nearest neighbours, Marina is particularly fond of anything that gets her heart rate up and the adrenaline kicking in. She has taken part in many diverse sports including football, horse-riding and cross-country running but especially enjoys being out on mountain hikes with fantastic views. In NAC, she works strategically and operationally with social media and campaigns.

Gorm Gunleiksrud – Norwegian Adventure Company

Gorm Gunleiksrud

General manager / co-owner / IFMGA I Norwegian Adventure Guides

Gorm leads our guide company and is responsible for our network of guides as well as the safety of Norwegian Adventure Company's explorer cruise operations. He is a certified IFMGA summit guide (through Nortind), and has extensive experience from professional guiding, avalanche training and courses both in the military and as a mountain guide.

Norwegian Adventure Guides  – Norwegian Adventure Company

Norwegian Adventure Guides

Norwegian Adventure Guides (NAG) is a professional guide company established by IFMGA certified Gorm Gunleiksrud and Norwegian Adventure Company. We are certified mountain guides who are experts in guiding, in education and in safety on snow, mountains and ice. Our team includes specialist certified mountain bike guides and nature guides from the University of Tromsø. We are based in Northern Norway, with a main focus and local competence in the areas of Lofoten, Lyngen, Senja, Svalbard, Kvaløya, Finnmark, Andørja, Steigen, Bodø and Tromsø - but can offer guiding all over Norway.

Norwegian Adventure Guides

Norwegian Adventure Company – Norwegian Adventure Company
Norwegian Adventure Company

8 gode grunner til å velge Norwegian Adventure Company

Norwegian Adventure Company

Vi kjenner Nord-Norge

Vi har over 15 års erfaring innen opplevelsesturisme og har lokal forankring!

Norwegian Adventure Company

Helhetlige opplevelser

Vi har mulighet til å skreddersy unike opplevelser som ivaretar logistikk, transport, overnatting og gode matopplevelser sammen med det viktigste; selve turen.

Norwegian Adventure Company

Utenfor turistløypa

Det finnes mange uoppdagede og urørte områder i nord. Med lokal forankring vet vi hvor!

Norwegian Adventure Company

Små grupper og sertifiserte guider

Gå på tur i små små grupper. Vi tilrettelegger både for nybegynnere, trenede- og erfarne turfolk.

Norwegian Adventure Company

Kvalitet og kunnskap

Vi har lang fartstid og gode referanser. God kunnskap og lokalt vertskap på hver destinasjon som kvalitetssikret hvert ledd i turen.

Norwegian Adventure Company

Boutique overnatting

Vi tilrettelegger for helhetlige opplevelser og tilbyr unike turer og boutique overnatting ved mange av våre destinasjoner.

Norwegian Adventure Company

Lokale matopplevelser

Vi ønsker at du skal oppleve det beste regionen har å by på, også på tallerken, og kjenner gode spisesteder eller tilbyr matopplevelser fra Arctic Adventure Cuisine.

Norwegian Adventure Company

Bli bergtatt

Nord-Norge er en unik destinasjon med fantastiske muligheter for en tur under nordlyset vinterstid eller i midnattsol sommerstid. Bli bergtatt!

Proud sponsors

Chaqwa – Norwegian Adventure Company partner
Coca Cola – Norwegian Adventure Company partner
Norwegian Adventure Company
Arctic Adventure Club

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